Best SEO Tools in 2025

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All-in-one Marketing Toolkit for digital marketing professionals.

freemium $99.95 / Monthly

Ahrefs is a toolset for SEO and marketing. We have tools for backlink research, organic traffic research, keyword research, content marketing & more. Give Ahrefs a try!

Backed by industry-leading data and the largest community of SEOs on the planet, Moz builds tools that make inbound marketing easy.

All-in-One cloud-based SEO software for agencies, marketing teams and webmasters

Serpstat is the Swiss army knife for automating SEO processes. With a suite of powerful modules, you can track your performance, analyze your competitors, research keywords and backlinks, audit your website, and so much more.

freemium $59.0 / Monthly

Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!

Want more traffic? Ubersuggest shows you how to win the game of SEO. Just type in a domain or a keyword to get started.

The Screaming Frog SEO Spider is a small desktop program (PC or Mac) which crawls websites’ links...

KeywordTool.io is the best FREE alternative to Google Keyword Planner and Ubersuggest. It uses Google's autocomplete feature to get over 750+ long-tail keywords for any given query.

Rank Math WordPress SEO plugin will help you rank higher in search engines. DOWNLOAD for FREE this plugin today to optimize your WordPress website for higher rankings and more traffic.

Use Surfer to generate content plans for any domain in a couple of clicks. Write high-quality and SEO-friendly content to win high positions in Google. Sign up now!

SEO website analysis & audit tool

paid Free Trial $19.0 / Monthly

Majestic - Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.